How to be Eccentric: The Films of Richard Massingham

For far too long actor-director Richard Massingham has been one of British cinema's best kept secrets. During the 1940s everybody who went to the movies in England could identify him, even if they were unsure of his name. He was the bemused, rumpled figure who appeared in the trailers that gave comic instruction in the do's and don'ts of everyday life. Marking the fiftieth anniversary of Massingham's death in 1953, the British Film Institute's touring program retrains the spotlight on this forgotten comic genius, the man who taught 1940s Britain how to cross roads, sneeze into a handkerchief, bathe in five inches of water (a wartime necessity), and post early for Christmas. Along with these uniquely idiosyncratic information films, the selection also includes advertisements and training films. And in more personal works, we revisit the horrors of the dentist's chair, have a postwar grumble, and seize up with lumbago. Comedy, social history, plus surrealism: quite a package.

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